Market Demographics

Vantage Pointe at Riverwind offers businesses far more than just a transient customer base of travelers. In Rankin County alone, there are more than 120,000 residences and over 20,000 married couples with children. The county also boasts the lowest unemployment rate in the state and has the second highest per capita income among Mississippi’s 82 counties. Statistics further support Rankin County’s new position as a shopping and entertainment destination with an incredible 2.3 million individuals visiting Bass Pro Shops or Trustmark Park in 2006.